Visual communication (observation, eye contact, body language, etc.) is a non-verbal type of communication that serves to communicate ideas and information that can be read, viewed, viewed. Initially, it was identified with two-dimensional images. Today it includes fine arts, signs, drawings, graphic design, illustrations, and more recently web design.
Speaking of one segment of visual communication such as illuminated advertisements, it should be borne in mind that it is a segment that incorporates fine arts, signs and drawings, unavoidable graphic design, illustration, ie everything that makes visual communication by definition. We can freely say that illuminated advertisements have reached their peak today and we can classify them as works of art. These are no longer just parts of plexiglass, alkabond, forex, lexan and aluminum, which "shine". It is a market segment, part of the brand of every serious company, which wants to present itself to its customers in the best light.
Basically common to all types of illuminated advertisements is the illumination of the advertising part directly, indirectly, sideways, background and the like. The types of advertisements that are most often made today are:
Neon signs are especially pronounced in the night effect when they show their full capacity. In order to attract the attention of potential customers today, it is not only important to have advertising. It is important that it be special, that it stands out, that it shines in full splendor and that as such it is a profitable investment. Neon signs are part of marketing. Marketing is not a waste of money. Marketing is an investment. Neon signs are an investment in improving the business. With well-designed illuminated advertising, you leave a better impression on business partners and consumers.
We can offer you services of production and installation of illuminated advertisements based on a fair price. We want to place this sector of the economy on the market in the segment of works of art, in which it should be located.
We believe that quality always comes first. Quality comes at a price, but it's not such an important factor when you hear praise from business partners for the visual communication you've achieved.
Elektro test wants to establish itself in this segment as a leader in business in the local part of Sarajevo, as well as in the rest of Bosnia and Herzegovina and the region (Croatia, Serbia, Montenegro, Albania).
ET Team
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